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About Pure Muskoka T-Shirts

Whether its our t-shirt club our or our permanent collections, our t-shirts have captured your attention. Not just the designs, but the craftsmanship and quality of the tee itself. 

What Makes Our Tees So Special


Pure Muskoka tees are 100% soft - really soft!!!
First off, they are a lightweight and the type of cotton used to make our tees has everything to do with its quality and softness. We could go on and on about the cotton used - but what you really need to know is that no corners were cut, and we’re using the best of the best. It’s called Airlume combed and ring-spun cotton - and it's really comfortable.


Pure Muskoka tees have strong side seams that give it durability for years. They also have shoulder taping that allows them to keep their famous lines after all those cycles and washes you will put them through. Most of our tees are a cotton/poly blend. We choose this blend because they can be fashioned into an abrasion-resistant fabric. What makes the cotton/poly blend so great is that it can also be washed more often and doesn’t shrink like 100% cotton or polyester. Because of this you can wear poly cotton fabric more often and wash it more often without worrying about the material losing its durability as fast as other types of garments.
Our tees are built to last.


Pure Muskoka tees have a retail fit, so they fall and wear more naturally around your body, flowing with the curve of your chest, torso, and hips. The ribbed knit stitching on the collar looks stylish and also keeps the shirt looking fresh for years. We only sell side-seamed t-shirts (never tublar).


Pure Muskoka guarantees that no sweatshops are used in the manufacturing of our products. Our t-shirt manufacturers are among the most eco-friendly in the world. They have reduced our footprint in two ways in our eco-friendly manufacturing process. First, by using as little water as possible. Their dye machines use 7x less water than the industry average, and saving over 24 million gallons of water per week. The little waste wastewater they do generate goes to a state-of the art water reclamation plant in Los Angeles. The California Environmental Protection Agency, or “EPA”, is the strictest in the world. Due to the EPA’s high level of oversight and regulation, we ensure no harmful chemicals are released back into our ecosystem.
All for our planet earth🙂

“I’ve said this to all my friends, after purchasing these t's last summer - and feeling how soft and light they are - it’s the only T-shirt that I wear. I have since bought 5 more from Pure Muskoka and am looking forward to visiting their store this summer”

– Grant H

What Makes Our Tees So Soft?


Our tees are made out of the best cotton available on the market. 

The grade of cotton used in manufacturing determines its quality - specifically how the cotton is refined before it’s spun for garments.

What Makes Pure Muskoka Tees So Soft? Airlume Combed and Ring-Spun Cotton
Pure Muskoka T-Shirts - Quality - Carded Open End Cotton vs. 100% Combed and Ring-Spun Cotton

Quality Is Our Highest Priority


All finishing and embellishing of our t-shirts is completed in Muskoka. This means all printing, tagging, embossing, embroidering etc. - is completed by us in Muskoka.

Pure Muskoka owns its own printing presses and we do all of the screen printing ourselves right here in Muskoka.

Pure Muskoka Clothing - Designed and Printed in Muskoka