{"title":"Decisions, Decisions Women","description":"\u003cp\u003eThe Decisions, Decisions collection is about the moment the road changes and so do you. For those who know the drive north.\u003c\/p\u003e","products":[{"product_id":"decisions-decisions-400-11-split-t-shirt","title":"Decisions, Decisions - 400\/11 Split T-Shirt","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThere’s something iconic and nostalgic about the \u003cstrong\u003e400\/11 highway split\u003c\/strong\u003e at the north end of Barrie. For those of us driving north from the city, you can almost feel the stress fall away as you know you’re entering the north.\u003c\/p\u003e\n\u003cp\u003eWe made the \u003cstrong\u003eDecisions, Decisions\u003c\/strong\u003e shirt because that moment deserves a name. The one where the lanes split, the traffic thins, and you feel something shift without fully realizing why. It’s a sign most people pass without thinking, but for those who know it, it marks the beginning of something else entirely. We kept coming back to it because \u003cstrong\u003eit’s more than a highway sign. It’s a feeling.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Pure Muskoka","offers":[{"title":"White \/ XS","offer_id":41240288329783,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ S","offer_id":32303424372791,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ M","offer_id":32303424471095,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ L","offer_id":32303424536631,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ XL","offer_id":32303424602167,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ XXL","offer_id":32303424667703,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"White \/ 3XL","offer_id":32303424733239,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"Grey \/ XS","offer_id":41722364264503,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"Grey \/ S","offer_id":39715824861239,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"Grey \/ M","offer_id":39715824926775,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"Grey \/ L","offer_id":39715824992311,"sku":"","price":35.0,"currency_code":"CAD","in_stock":false},{"title":"Grey \/ XL","offer_id":39715825057847,"sku":"","price":35.0,"currency_code":"CAD","in_stock":false},{"title":"Grey \/ XXL","offer_id":39715825123383,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true},{"title":"Grey \/ 3XL","offer_id":39715825188919,"sku":"","price":35.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1932\/5239\/files\/white-decisions-decisions-7-1600x2000.jpg?v=1761391313"},{"product_id":"decisions-decisions-hoodie-unisex","title":"Decisions, Decisions Hoodie","description":"\u003ch5 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe tee is for July drives. The hoodie is for April drives.\u003c\/h5\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eHeavyweight fleece, brushed cotton inside. The 400\/11 split printed on the chest, screen-printed in our Bala shop. Cut roomy enough to layer over a flannel. Built for the drives when the cottage isn't open yet, or when it is but the dock is already freezing. Same recognition as the tee. Same conversations at the gas station, the airport, the chairlift. Just warmer.\u003c\/p\u003e","brand":"Pure Muskoka","offers":[{"title":"XS","offer_id":41719062429751,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"S","offer_id":40082062049335,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true},{"title":"M","offer_id":40082062082103,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true},{"title":"L","offer_id":40082062114871,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true},{"title":"XL","offer_id":40082062147639,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true},{"title":"XXL","offer_id":40082062180407,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true},{"title":"3XL","offer_id":40082063097911,"sku":"","price":88.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1932\/5239\/products\/decisions-hoodie1-1800.jpg?v=1674913357"},{"product_id":"friday-night-lights","title":"Friday Night Lights T-Shirt","description":"\u003cp data-start=\"99\" data-end=\"164\"\u003eThere’s a moment on Friday night when everything starts to shift.\u003c\/p\u003e\n\u003cp data-start=\"166\" data-end=\"293\"\u003eThe sky fades. The headlights take over. The road stretches out in front of you and the week slowly disappears in the rearview.\u003c\/p\u003e\n\u003cp data-start=\"295\" data-end=\"339\"\u003eYou don’t talk about it.\u003cbr data-start=\"319\" data-end=\"322\"\u003eYou just feel it.\u003c\/p\u003e\n\u003cp data-start=\"341\" data-end=\"527\"\u003eFriday Night Lights is about that drive. The quiet transition from where you were to where you’re going. The part of the weekend that doesn’t happen at the cottage, but on the way there.\u003c\/p\u003e\n\u003cp data-start=\"529\" data-end=\"711\"\u003eBuilt as the nightfall companion to our best-selling \u003cem data-start=\"582\" data-end=\"604\"\u003eDecisions, Decisions\u003c\/em\u003e shirt, this design captures the same stretch of road, just a few hours later. Darker. Quieter. More yours.\u003c\/p\u003e\n\u003cp data-start=\"805\" data-end=\"849\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFor those who know, it’s never just a drive.\u003c\/p\u003e","brand":"Pure Muskoka","offers":[{"title":"XS","offer_id":42147032006711,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"S","offer_id":42147032039479,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"M","offer_id":42147032072247,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"L","offer_id":42147032105015,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"XL","offer_id":42147032137783,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"XXL","offer_id":42147032170551,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"3XL","offer_id":42147032203319,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1932\/5239\/files\/friday-night-lights-4-1200x1600.jpg?v=1774090294"},{"product_id":"friday-night-lights-hoodie-unisex","title":"Friday Night Lights Hoodie","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe drive north doesn't end when you get there. It stays with you. The headlights cutting through the dark. The highway opening up. The moment the week finally lets go.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFriday Night Lights started as a tee and became something more. The hoodie is the version you reach for when the sun drops and the air turns cool. Same stretch of road, same quiet feeling, just heavier, warmer, and built for the nights that make the whole week worth it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIf you know our Decisions, Decisions design, this is its other half. Same highway, different hour. One is the choice you make at the split. The other is what it feels like once you've made it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFor those who know, it's never just a drive.\u003c\/p\u003e","brand":"Private Agent DND","offers":[{"title":"XS","offer_id":42191107424311,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"S","offer_id":42191107227703,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"M","offer_id":42191107260471,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"L","offer_id":42191107293239,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"XL","offer_id":42191107326007,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"XXL","offer_id":42191107358775,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true},{"title":"3XL","offer_id":42191107391543,"sku":null,"price":88.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1932\/5239\/files\/friday-night-lights-hoodie-1-1200x1600.jpg?v=1776458359"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1932\/5239\/collections\/decisions-collection-featured_14ff37bb-87b4-4d10-aaf3-7f90c101f7ca.jpg?v=1779740845","url":"https:\/\/www.puremuskoka.com\/collections\/decisions-decisions-women.oembed","provider":"Pure Muskoka","version":"1.0","type":"link"}